Discover Global Network D-PAS Connect Launch Video
Shining a light on next-level payments
Overview
Client
Discover Global Network
Services
Content Strategy
Content Creation
Video Production
Digital Advertising
Category
Fintech
Today’s consumers are in the driver’s seat—calling all the shots and demanding seamless, personalized, and secure shopping experiences—without exception. To live up to these expectations, Discover® Global Network (DGN) reimagined its EMV-compliant payment specification. The result is D-PAS Connect, a transformative solution that brings unprecedented levels of convenience, customization, and protection to the payments process.
To showcase this breakthrough at industry events, we created an arresting video that highlights the many ways D-PAS Connect transcends traditional payments technology to enable connected commerce, including transit fares, loyalty programs, e-receipts, and much more. To further amplify DGN’s innovation, the video was edited for a shareable social media campaign.
